Maureen Shaffer
Commander · DISC type DMaureen Shaffer is the CEO of Mingletoe, a strategic advisory firm for medical device startups. With 30 years of experience, including three VP of Marketing roles and a BSE from Duke University, she guides companies on market access and messaging. Colleagues describe her as one of the brightest and most effective professionals they know.
Beyond her advisory work, Maureen is passionate about teaching and mentoring founders, frequently leading workshops and speaking at industry events. She has a growing interest in the fields of autoimmune diseases and gut microbiome health, from pediatric to geriatric applications, indicating a forward-looking perspective on healthcare innovation.
Unique fact: Maureen hosts the "Message Engineer for the Medtech Startup Show," a podcast dedicated to helping founders create clear and compelling messaging.
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They put a lot of effort into ensuring personal success. They are less concerned about the product and more about its potential impact. They respond better to strong and respectful interactions.
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Dominance (D)
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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