Maurice Van der Heijden

Enigma
DISC Type : cdi

VP Sales Benelux at Verint

United Kingdom

Overview

Maurice van der Heijden is a seasoned sales and Customer Experience (CX) executive with over 20 years of experience, currently serving as VP of Sales Benelux at Verint. He specializes in driving growth for SaaS solutions by building high-performing teams and developing effective go-to-market strategies. He holds a Masters degree from the University of Amsterdam.


He previously led global CX partnerships at Kantar, building the companys strategic partner ecosystem with major technology firms like Qualtrics/SAP and Medallia.

Personality Overview

Challenger

Friendly Yet Blunt

Persuasive & Assertive

They are generally strong communicators and are not easy to convince.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are likely to ask many questions and look heavily for supporting proof as well as information.

Topics They Care About

Customer Experience (CX)
Central to his entire career, having led CX business units and strategy at both Verint and Kantar with a focus on blending technology with consulting.
AI in CX
His recent shared content focuses on Verint's use of AI and automation to solve CX challenges, increase efficiency, and deliver measurable ROI for customers.
Sales Team Leadership
He considers his first promotion to people management a pivotal career moment and is passionate about supporting and enabling sales teams to be successful.

Media Appearances

Five Minutes With . . . Verint's Maurice van der Heijden. Featured in Verint Blog

See Now

Work History

4-2024
VP Sales Benelux at Verint
12-2022
VP Digital and VOC - EMEA at Verint
4-2022 - 12-2022
Head of Customer Experience Business EMEA at Verint
1-2016 - 4-2022
Global Customer Experience (CX) Lead - Global head of CX partnerships at Insights by Kantar
5-2010 - 8-2019
Divisional MD - Corporate Development Director - Board Member at Insights by Kantar

Education

1992 - 1996
Master's degree from University of Amsterdam

More Information

Social Presence :

Prographics :

Exp : 29 Location : United Kingdom Job Level : Senior Designation : VP Sales Benelux at Verint
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Insights For Selling To Maurice

During A Call Or A Meeting

DO's

  • Help them realize that any personal risk in making this decision is far less compared to what the results could mean for them
  • Let them lead the discussion, create opportunities for them to speak if they are not very forthcoming
  • Use a combination of data as well as stories for your pitch, a ppt might not be necessary

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid making offhand commitments, understand the root of their concerns first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Maurice is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Maurice

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Maurice move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Maurice take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Maurice

Personality Compatibility


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