Max Weinberg
Login to view DISC.Max is a Senior Research Manager at Shapiro+Raj who leverages his Masters degree from New York University to connect consumer psychology with brand strategy. People who have worked with him describe him as an enthusiastic, quick learner and a strong moderator. He specializes in designing and analyzing research to enhance clients branding efforts.
His academic interests include both Consumer Behavior and Developmental Psychology, reflecting a deep curiosity about the psychological drivers that shape human decisions in the marketplace and throughout life. He is interested in following major companies like Verizon and Capgemini Invent.
He believes a brands actions should embody its core message, citing Nikes Colin Kaepernick ad as a perfect example of its "Just Do It" ethos.
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