Meagan is the Vice President of Behavioral Science and Strategy at Cannonball, where she applies emotion theory to help brands build strong consumer bonds. Her expertise includes qualitative research and has previously presented her academic research at Stanfords School of Business. She holds a Master of Science from the University of Illinois at Urbana-Champaign.
As a mother, Meagan is passionate about understanding feelings, a practice she extends to her daily life with her young daughter. She is also a mentor for young professional women through the organization Women in Research (WIRe), demonstrating a commitment to giving back to her professional community.
Every morning, she starts the day by asking her toddler to share whatever emotions she is feeling to help her learn self-expression.
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