Melanie Goldman in

Melanie Goldman

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Director of Digital Marketing at Akar Skin
📍 North Miami Beach, Florida, United States

Melanie is a results-driven digital marketing leader with nearly a decade of experience scaling high-growth DTC brands in luxury beauty and wellness. A graduate of Dukes Fuqua School of Business, she blends analytics with storytelling to build impactful omni-channel strategies that drive revenue and retention.

She was a member of the founding team at the beauty brand Ourself, helping to create, incubate, and deploy the new brand from its inception.

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Experience
5 Years
Current Role
Director of Digital Marketing
Job Level
Mid-senior
Location
North Miami Beach, Florida, United States
Personality Overview

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Communication Style
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Priorities

Topics Melanie cares about

DTC Brand Scaling
Her career has been dedicated to scaling high-growth DTC brands in the luxury beauty and wellness sector by owning full-funnel marketing strategies.
Luxury Beauty
Possesses deep experience with luxury beauty brands, including Akar Skin, Ourself, and Laboratoires Filorga, focusing on building significant online presence and brand development.
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Career

Work history

8-2023
Director of Digital Marketing
Akar Skin
5-2022 - 8-2023
Sr. Manager, Social Media & Influencer
Ourself
8-2021 - 5-2022
Social Media & Influencer Manager
Ourself
2-2020 - 9-2021
Social Media & Influencer Marketing Manager
Laboratoires Filorga
Social Media Manager
Arteza
In the press

Media appearances

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Education
2014 - 2015
Master in Management Studies (MMS)
Duke University - The Fuqua School of Business
2010 - 2013
International Studies
Universidad ORT Uruguay
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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