Meliha McKenna

Critic
DISC Type : C

Director of Strategic Marketing at Digital Marketing Institute

Dublin, County Dublin, Ireland

Overview

Meliha has no verified overview

Personality Overview

ROI Driven

Information Seeker

Negotiator

They prefer to analyze logically and value objective facts over emotions.  They don’t appreciate bells and whistles unless backed by data. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

Meliha has no verified topics they care about

Media Appearances

Meliha has no verified media appearances

Work History

11-2023
Director of Strategic Marketing at Digital Marketing Institute
2-2018 - 11-2023
Head Of Customer Marketing at Digital Marketing Institute
11-2016 - 1-2018
B2B - Marketing Manager at Digital Marketing Institute
12-2014 - 8-2015
Digital Marketing Executive at HouseMyDog

Education

2014 - 2015
Master's Degree from University College Dublin
2017 - 2017
Front Line Management from Irish Management Institute

More Information

Social Presence :

Prographics :

Exp : 9 Location : Dublin, County Dublin, Ireland Job Level : Mid-senior Designation : Director of Strategic Marketing at Digital Marketing Institute
URL has been copied!

Insights For Selling To Meliha

During A Call Or A Meeting

DO's

  • Be ready to answer many clarity-seeking questions and requests for information
  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Keep some extra margin while sharing pricing, they are likely to negotiate later

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Make extra effort to not seem pushy or confrontational
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Meliha is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Meliha

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Meliha move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Meliha take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Meliha

Personality Compatibility


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