Melissa B. in

Melissa B.

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Marketing Program Manager at AAA Auto Club Enterprises
📍 Costa Mesa, California, United States

Melissa is a Marketing Program Manager at AAA Auto Club Enterprises, where she leads marketing strategy for life insurance and identity protection products. A graduate of California State University, Fullerton, she focuses on improving sales performance through A/B testing and multi-channel campaign development.

She is passionate about community service and giving back. Melissa has been involved in planning community events to promote local businesses and has actively supported charitable initiatives like the Smile Generation Serve Day and the Special Olympics Southern California.

She was selected as one of only 25 professionals for the ACE High Gear Emerging Leaders Program in 2023.

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Experience
13 Years
Current Role
Marketing Program Manager
Job Level
Middle
Location
Costa Mesa, California, United States
Personality Overview

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Priorities

Topics Melissa cares about

Marketing Strategy
Currently responsible for the marketing strategy, budget, and forecasting for Life Insurance and identity protection products at AAA.
Leadership Development
Selected for the ACE High Gear Emerging Leaders Program, she is actively focused on enhancing her leadership skills.
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Career

Work history

8-2024
Marketing Program Manager
AAA Auto Club Enterprises
12-2020 - 8-2024
Associate Marketing Manager
AAA Auto Club Enterprises
2-2020 - 12-2020
Sr. Marketing Specialist
AAA Auto Club Enterprises
1-2016 - 2-2020
Regional Marketing
Pacific Dental Services
8-2013 - 8-2015
Business Development Coordinator
Jaguar Land Rover Cerritos
In the press

Media appearances

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Education
2009 - 2011
Bachelor of Arts (BA)
California State University, Fullerton
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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