Melissa Martin Canosa

Commander
DISC Type : D

Group Finance Director at Emerald

New York City Metropolitan Area, United States

Overview

Melissa Martin Canosa is a finance leader with extensive experience in the media and entertainment industry, holding senior roles at Emerald, Paramount, and NBCUniversal. She specializes in financial analysis, business modeling, and team leadership. Colleagues describe her as highly driven, precise, and a motivating, passionate professional.

Her career in media finance is complemented by a strong personal interest in the industrys leading companies, including The Walt Disney Company and Sony Pictures Entertainment. This alignment suggests a genuine passion for the business of entertainment and content creation.

She recently completed courses on leveraging generative AI in finance and accounting, showing a commitment to adopting emerging technologies.

Personality Overview

Impact-Driven

Very Quick

Strong-Willed

More than the product, they care about the impact of the product.  They are not always relationship oriented. They prefer to be the ones controlling the conversation or defining the terms.

Topics They Care About

AI in Finance
Recently completed courses on "Leveraging Generative AI in Finance and Accounting, " indicating a proactive interest in applying new technologies to her field.
Media Industry Finance
Her career is centered around financial leadership at major media companies like Paramount, NBCUniversal, and Emerald, showcasing deep industry expertise.
Team Leadership
Emphasizes team management and mentoring in her profile and publicly praises the leadership qualities she values in colleagues.

Media Appearances

Melissa has no verified media appearances

Work History

4-2025
Group Finance Director at Emerald
4-2024 - 1-2025
Vice President of Finance And Operations at Harbor Picture Company
9-2019 - 4-2024
Senior Director Finance at Paramount International
2-2017 - 8-2019
Finance Director at NBCUniversal Media, LLC
11-2009 - 2-2017
Director of Planning & Finance News 12 Networks at Altice USA

Education

9-1989 - 5-1993
BS from Bentley University

More Information

Social Presence :

Prographics :

Exp : 15 Location : New York City Metropolitan Area, United States Job Level : Mid-senior Designation : Group Finance Director at Emerald
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Insights For Selling To Melissa

During A Call Or A Meeting

DO's

  • Refer to testimonials from well-known industry leaders
  • Make sure that you circle back fast on any action items, it wins their trust
  • Help them weigh the risks by sharing objective proof points without becoming too analytical

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Do not back off when challenged, respond with a confident, objective answer instead
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Melissa is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Melissa

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Melissa move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Melissa take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Melissa

Personality Compatibility


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