Melissa Price in

Melissa Price

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Lead Director, Customer Intelligence, Analytics & Digital at CVS Health
📍 Greater Seattle Area, United States

Melissa Price is an award-winning healthcare executive at CVS Health, where she serves as Lead Director of Customer Intelligence, Analytics & Digital. Her expertise lies in leveraging data to enhance customer acquisition and digital experiences. She holds an MBA from the University of Alabama and completed an LGBTQ Executive Leadership Program at Stanford.

Melissa is a prominent advocate for social justice and LGBTQ+ rights. She serves on the Board of Directors for the Movement Advancement Project (MAP) and is the National Co-President for CVS Healths PRIDE+ Colleague Resource Group. She is a key producer of the CVS Health-Accenture LGBTQ+ Health Equity Speaker Series.

Unique fact: Melissa is a public speaker and super-connector known for crafting heart-resonant messages that illuminate any stage.

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Experience
15 Years
Current Role
Lead Director, Customer Intelligence, Analytics & Digital
Job Level
Mid-senior
Location
Greater Seattle Area, United States
Personality Overview

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Priorities

Topics Melissa cares about

LGBTQ+ Health Equity
She is a producer and moderator for the CVS Health-Accenture LGBTQ+ Health Equity Speaker Series and serves on the board of the Movement Advancement Project (MAP).
Customer Intelligence
Her role as Lead Director at CVS Health is focused on customer intelligence, insights, data analytics, and predictive modeling to drive retention and acquisition.
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Career

Work history

8-2021
Lead Director, Customer Intelligence, Analytics & Digital
CVS Health
8-2021
Lead Director, Customer Intelligence, Analytics & Digital
Aetna, a CVS Health Company
1-2020 - 1-2023
National Co-President, PRIDE+ Colleague Resource Group
CVS Health
8-2019 - 8-2021
Senior Manager, Customer Experience & Loyalty Marketing
CVS Health
8-2019 - 8-2021
Senior Manager, Customer Experience & Loyalty Marketing
Aetna, a CVS Health Company
In the press

Media appearances

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Education
LGBTQ Executive Leadership Program
Stanford University Graduate School of Business
Master of Business Administration - MBA
University of Alabama, Manderson Graduate School of Business
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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