Meritxell Gual in

Meritxell Gual

Observer · DISC type ic
Head Of Marketing at BAUHAUS España
📍 Greater Barcelona Metropolitan Area, Spain

Meritxell Gual is the Head of Marketing & Communication at BAUHAUS España, bringing over fifteen years of experience from various multinational retail and fashion companies. She holds an executive masters degree in Marketing from EADA and another in Digital Strategic Vision from ISDI, specializing in omnichannel transformations and 360º marketing strategies.

Colleagues consistently describe her as energetic, committed, proactive, and a natural team player. She is passionate about her profession and dedicated to continuous learning and achieving collective goals. People often call her professional, committed, and energetic.

She managed the execution and control of the marketing strategy for the worldwide launch of the McLaren brand into the fashion footwear sector.

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Experience
17 Years
Current Role
Head Of Marketing
Job Level
Mid-senior
Location
Greater Barcelona Metropolitan Area, Spain
Personality Overview

How Meritxell shows up

Example Seeker
Curious
Value Driven

They ask a lot of questions and rely heavily on information and collaterals. They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally good communicators and can be hard to convince.

Priorities

Topics Meritxell cares about

Omnichannel Retail
In recent interviews, she emphasized creating a unified customer experience between physical stores and online channels as a core part of BAUHAUS's strategy.
Retail Sustainability
She has stated that communicating the company's commitment to sustainability and energy efficiency is a key pillar of their current marketing focus.
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Career

Work history

3-2018
Head Of Marketing
BAUHAUS España
12-2016 - 2-2018
Marketing and Communication Manager
PAEZ
4-2016 - 12-2016
Project Manager
marketinred
6-2011 - 4-2016
International Marketing
Festina Lotus S.A.
2-2008 - 7-2011
Marketing and Communication Manager
FV21 | Licenciataria mundial de calzado McLaren
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2020 - 2020
Máster DIBEX | Visión estratégica digital
ISDI
2015 - 2016
Máster Ejecutivo en Dirección de Marketing y Comercial
EADA Business School
Social presence
in
Behavioral profile

DISC profile (public)

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Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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