Mette Munk

Inspirer
DISC Type : id

Vice President, Corporate Branding and Digital at Danfoss

Sønderborg, Region of Southern Denmark, Denmark

Overview

Mette Munk leads Group Branding, Design, and Digital Communication at Danfoss, where she has made the brand a strategic asset in the sustainable transformation. Colleagues describe her as driven, strategic, and inspirational, with an ability to turn raw ideas into impactful campaigns. She holds a Business Excellence Assessor certification and has completed leadership programs at IMD.

There is no publicly available information about Mettes personal life, hobbies, or interests outside of her professional capacity.

She was named to The Drums Top 100 B2B CMO list for 2025, recognized for adapting a heritage engineering business to become a key partner in the global green transition.

Personality Overview

Charming & Persuasive

Generous

Achievment Oriented

They don’t mind taking a stand if they believe in something.  They measure a product on its merit but can be influenced by strong testimonials. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

Brand Transformation
She led the refresh of Danfoss's "Engineering Tomorrow" brand platform, connecting engineering solutions with global sustainability megatrends.
B2B Marketing
Recognized on The Drum's Top 100 B2B CMO list for 2025, she is a frequent speaker on the value of branding as a business discipline in B2B contexts.
Sustainable Business
Emphasizes Danfoss's role in the green transition and promotes content, like the "Decarbonization Explained" series, to highlight sustainable solutions.

Media Appearances

Danfoss adds new dimensions to strong brand. Featured in Danfoss (official news site)

See Now

Work History

4-2026
Vice President, Corporate Branding and Digital at Danfoss
8-2018 - 4-2026
Sr. Dir., Head of Group Branding, Design & Digital Communication at Danfoss
6-2017 - 8-2018
Strategic Marketing Manager-WF Strategy and Digitalization at Danfoss Power Solutions
5-2016 - 8-2018
Product Marketing Manager at Danfoss Power Solutions
5-2013 - 5-2016
Head of Product Management & Marketing at OJ Electronics A/S

Education

Strategies for Leadership from IMD
Leading in the Digital Age from IMD

More Information

Social Presence :

Prographics :

Exp : 20 Location : Sønderborg, Region of Southern Denmark, Denmark Job Level : Senior Designation : Vice President, Corporate Branding and Digital at Danfoss
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Insights For Selling To Mette

During A Call Or A Meeting

DO's

  • Clearly address the competitive aspects
  • Refer to testimonials from well known people to highlight the value of your product
  • Acknowledge their status and position during the conversation

DONT's

  • Don’t be very informal even if they are being so themselves
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mette is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Mette

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Mette move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Mette take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Mette

Personality Compatibility


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