Michael Asher
Evaluator · DISC type CsdMike Asher founded Better2Know in 2011, building it into a global medical diagnostics provider operating in over 30 countries with 7, 000 clinics. A holder of an MBA from IESE Business School, colleagues describe him as a dynamic, strategic business leader. He is deeply experienced in guiding early-stage life science companies.
Having grown up overseas, Mike is fluent in four languages and has built an international business career focused on life sciences. He has written extensively on sexual health, aiming to demystify complex topics. Recently, his company committed to achieving Net Zero by 2050, reflecting a focus on planetary health.
In 2019, Mike was awarded Great British Entrepreneur of the Year.
Read the full overview →How Michael shows up
They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical
Topics Michael cares about
Work history
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DISC profile (public)
Calculativeness (C)
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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