Michael Bennett, CFE

Questioner
DISC Type : c

Board Member at APRO

Greater Orlando, United States

Overview

Michael Bennett is the Chief Executive Officer of Buddy’s Home Furnishings, having previously served as the companys Chief Operating Officer. He is a Certified Franchise Executive (CFE) and a graduate of Webber International University. He also holds a board position at APRO, the rent-to-own industrys association.

He is highly engaged within the professional community, frequently attending and promoting industry conferences and events. Michael appears to value team morale, celebrating his colleagues successes at themed leadership meetings and referring to one team as "The Avengers! "

He has deep roots in the rent-to-own industry, having served as Board President for APRO.

Personality Overview

Value Seeker

Cautious & Analytical

Systematic

They prefer to analyze every situation thoroughly.
  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

RTO Industry
He is a long-time leader in the Rent-To-Own space, serving as a board member and past president of APRO, the industry's key association.
Franchise Growth
As a Certified Franchise Executive (CFE) and CEO, he is focused on the expansion and success of the Buddy's Home Furnishings franchise system.
Team Leadership
His social media activity shows a focus on celebrating team wins and fostering a positive culture through events like the annual Buddy's Leadership Meeting.

Media Appearances

Michael has no verified media appearances

Work History

8-2019
Board Member at APRO
8-2022 - 8-2025
Board President at APRO
11-2021
Advisory Board Member at Paydit
7-2019
Chief Executive Officer at Buddy's Home Furnishings
11-2015 - 6-2019
Chief Operating Officer / Director of Operations at Buddy's Home Furnishings

Education

1985 - 1989
Bachelor of Science from Webber International University
1981 - 1985
Education details unavailable from Norcross High School

More Information

Social Presence :

Prographics :

Exp : 15 Location : Greater Orlando, United States Job Level : Leadership Designation : Board Member at APRO
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Insights For Selling To Michael

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Back up any claims with data and numbers

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Michael is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Michael

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Michael move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Michael take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Michael

Personality Compatibility


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