Michael Guzzo

Wildcard
DISC Type : sci

Director of Marketing at Klinedinst PC

San Diego, California, United States

Overview

Michael has no verified overview

Personality Overview

Curious But Skeptical

ROI Driven

Friendly But Slow

They are often friendly and nice, but can sometimes suprise you with their piercing questions  They typically tend to be late adopters even when they seem friendly and excited about what you have to sell They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions

Topics They Care About

Michael has no verified topics they care about

Media Appearances

Michael has no verified media appearances

Work History

12-2024
Director of Marketing at Klinedinst PC
7-2012 - 9-2023
Senior Marketing and PR Manager at Allen Matkins
7-2009 - 4-2012
Associate Vice President/Account Supervisor at BERKMAN
5-2005 - 6-2009
Account Executive at Simon Public Relations Group (now SPRYTE Communications)
3-2003 - 4-2005
Assistant Account Executive at Alta Communications (now Karma Agency)

Education

1999 - 2004
BS from Drexel University

More Information

Social Presence :

Prographics :

Exp : 21 Location : San Diego, California, United States Job Level : Mid-senior Designation : Director of Marketing at Klinedinst PC
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Insights For Selling To Michael

During A Call Or A Meeting

DO's

  • Ask them questions to understand their needs better while staying affable
  • Share testimonials from known people and give multiple examples of product value
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.

DONT's

  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Don't ask them to move fast, let them take their time and digest all the information
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Michael is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Michael

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Michael move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Michael take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Michael

Personality Compatibility


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