Michael Moshell in

Michael Moshell

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Sr. Director of Retail Marketing at CCA and B, LLC dba The Lumistella Company
📍 Alpharetta, Georgia, United States

With over 20 years of experience, Michael is the Sr. Director of Retail Marketing at The Lumistella Company. He is an accomplished, data-driven product marketer with deep expertise in global retail and consumer product innovation. Colleagues describe him as a knowledgeable leader and an expert problem solver. He attended Auburn University and Georgia Southwestern State University.

Outside of his professional life, Michael likely follows college and professional sports. Given his education and career based in the Southeast, he may have an affinity for the major sports teams from the region, particularly those with a strong local following in Georgia and Alabama.

His career is unique for its incredible breadth, having successfully launched products in diverse industries ranging from toys and software to building materials and injection-molded plastics.

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Experience
27 Years
Current Role
Sr. Director of Retail Marketing
Job Level
Senior
Location
Alpharetta, Georgia, United States
Personality Overview

How Michael shows up

Communication Style
Decision Approach
Work Preference

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Priorities

Topics Michael cares about

Global Retail Strategy
Has extensive knowledge of global retail landscapes, both online and in-store, and has developed long-term global vision and strategy in previous roles.
Consumer Product Innovation
Has a proven track record of translating consumer needs into meaningful product innovations and launching new categories for major brands like Kids II.
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Career

Work history

9-2020
Sr. Director of Retail Marketing
CCA and B, LLC dba The Lumistella Company
1-2018 - 9-2020
National Product Manager - Sakrete & Amerimix
Oldcastle APG
2014 - 2017
Senior Product Manager
Kids II
2012 - 2014
Senior Retail Marketing Manager / Senior Category Manager
Kids II
2010 - 2012
Product Manager
Kids II
In the press

Media appearances

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Education
Pre-Medicine/Pre-Medical Studies
Auburn University
Bachelor's Degree
Georgia Southwestern State University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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