Michael Patel

Examiner
DISC Type : sc

Chief Executive Officer at Sapphire Group

Greater Preston Area, United Kingdom

Overview

Michael Patel is the award-winning founder and CEO of Sapphire Group, a rapidly growing utilities company he established in 2013. A graduate of Alliance Manchester Business School, he is recognized for his innovative approach and leadership, driving the company to become a major Tier 1 contractor in the sector.

Based in the Preston area, Michael is a community-focused leader. He invested over £10 million to redevelop a historic local property and established a partnership with Preston North End FC to sponsor their Invincibles Pavilion, showing a strong commitment to local heritage and sports.

He was named CEO of the Year for Lancashire in 2023 and also won the EY Entrepreneur of the Year award for the North Region.

Personality Overview

Late Adopter

Unexpressive

Tough To Convince

They do not like taking risks at all and go for proven options in the end.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. They tend to have clarity about their needs and constraints, and are unlikely to over-promise.

Topics They Care About

Utilities Innovation
Founded his company to be a "catalyst for change" in the traditional utilities industry by introducing new technologies and more flexible service models.
Workforce Development
Heavily invests in employee training and wellbeing, including mental health support, to empower his team and help them develop both professionally and personally.
Community Investment
Actively engages in local projects, including the multi-million-pound restoration of a historic house in Preston and sponsoring the local football club's pavilion.

Media Appearances

Winner of Ernst and Young's Entrepreneur of the Year award – Michael Patel (CEO, Sapphire Group). Featured in Sapphire Utility Solutions Ltd (sus.co.uk)

See Now

Work History

12-2024
Chief Executive Officer at Sapphire Group
12-2021 - 12-2024
Chief Executive Officer at Sapphire Utility Solutions Ltd
1-2013 - 3-2022
Company Owner & Founder at Sapphire Utility Solutions Ltd

Education

Education details unavailable from Alliance Manchester Business School

More Information

Social Presence :

Prographics :

Exp : 13 Location : Greater Preston Area, United Kingdom Job Level : Leadership Designation : Chief Executive Officer at Sapphire Group
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Insights For Selling To Michael

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • Ask them which other stakeholders would be important for this purchase decision
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't rely on relationship building even if they act pleasantly
  • Don't be very accepting if that is your natural style, stay firm

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Michael is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Michael

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Michael move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Michael take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Michael

Personality Compatibility


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