Michael Rentz

Questioner
DISC Type : c

Director at CaT Wholesale Ltd

Greater Brighton and Hove Area, United Kingdom

Overview

Michael is an experienced Managing Director in the telecommunications industry, with expertise in e-commerce, international sales, and reverse logistics. He holds a Bachelor of Science in Business Studies from Kingston University and has a strong background in business development.

He specializes in the disposal of end-of-line, excess stock, and consumer returns for major electronics manufacturers, providing a complete reverse logistic solution.

Personality Overview

Not Easily Convinced

Cautious & Analytical

Price-Sensitive

They are more likely than others to negotiate on pricing and terms.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Reverse Logistics
His company, CaT Wholesale Ltd, specializes in providing one-stop reverse logistics solutions for consumer electronics manufacturers.
Consumer Electronics
He has direct experience in re-manufacturing and reselling consumer electronics through established multi-channel sales environments.
International Sales
His background highlights a key skill in international sales, suggesting a focus on cross-border opportunities and management.

Media Appearances

Michael has no verified media appearances

Work History

7-2020 - 9-2025
Director at CaT Wholesale Ltd
10-1997
Director at Telecom Investments Ltd
9-1995 - 4-2020
Managing Director at Communications & Trading Ltd

Education

Education details unavailable from Charterhouse
Bachelor of Science (BSc) from Kingston University

More Information

Social Presence :

Prographics :

Exp : 30 Location : Greater Brighton and Hove Area, United Kingdom Job Level : Mid-senior Designation : Director at CaT Wholesale Ltd
URL has been copied!

Insights For Selling To Michael

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Share as much information as possible regarding your product

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Michael is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Michael

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Michael move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Michael take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Michael

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.