Michela Pennicooke

Go-getter
DISC Type : d

Head of Marketing at Sheer Health

New York City Metropolitan Area, United States

Overview

Michela has no verified overview

Personality Overview

Challenger

Fast-Paced

Vision Oriented

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They care equally about the product and its potential impact. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Michela has no verified topics they care about

Media Appearances

Michela has no verified media appearances

Work History

7-2024
Head of Marketing at Sheer Health
9-2023 - 9-2024
Senior Director of Marketing & Community Engagement at Jopwell
1-2022 - 9-2024
Assoc. Director of Marketing at Jopwell
2-2020 - 1-2022
Senior Marketing Manager at Jopwell
1-2016 - 1-2018
Acquisition Marketing Manager at Leadership Directories, Inc.

Education

BA from Rollins College
Master of Fine Arts - MFA from Parsons School of Design - The New School

More Information

Social Presence :

Prographics :

Exp : 13 Location : New York City Metropolitan Area, United States Job Level : Mid-senior Designation : Head of Marketing at Sheer Health
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Insights For Selling To Michela

During A Call Or A Meeting

DO's

  • Tell them that you are there to help them create visible impact within their organization
  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Be crisp while making the pitch

DONT's

  • Do not give up if they are not convinced, try again with a different approach
  • Don’t expect them to change their mind quickly if they say no once
  • Refrain from asking too many questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Michela is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Michela

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Michela move?

  • Their decision making speed is somewhere in the middle.
  • Can Michela take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Michela

Personality Compatibility


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