Michelle Giacomoni

Evaluator
DISC Type : csd

Chief Executive Officer at Marketable Sales Solutions

Columbus, Ohio Metropolitan Area, United States

Overview

Michelle Giacomoni is the CEO of Marketable Sales Solutions, the first nurse-led medical sales agency in the US. Leveraging her background as a Registered Nurse from Aultman College, she pioneers a sales model based on clinical authority. People who have worked with her describe her as tenacious, thoughtful, communicative, and passionate about her business.

Personality Overview

Quality Focused

Fast But Analytical

Thorough Evaluator

They focus on the results, but can still be quite procedural and analytical about how to get there  They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Nurse-Led Medical Sales
She founded her company on the core belief that nurses' clinical expertise provides a significant performance advantage and builds trust in the sales cycle.
Medical Device Go-To-Market
Her firm specializes in helping medical device companies close deals and book qualified appointments by augmenting their teams with clinical sales professionals.
B2B Sales Strategy
A recommendation praises her skill in developing and refining outbound sales and marketing strategies that drive company growth and market reach.

Media Appearances

Michelle has no verified media appearances

Work History

1-2020
Chief Executive Officer at Marketable Sales Solutions
6-2017 - 7-2020
Executive Sales Accounts Manager & Marketing Liaison at VNS HEALTHCARE INC
7-2015 - 5-2017
Director Of Nursing at Tridia Care Connections, LLC
4-2012 - 6-2015
Clinical Executive Marketing Rep at CommuniCare
7-2006 - 1-2012
RN/Patient Care Coordinator at Summa Health

Education

8-2001 - 6-2005
Associate of Science - AS from Aultman College of Nursing and Health Sciences
1-2000 - 6-2003
Associate's degree from Stark State College

More Information

Social Presence :

Prographics :

Exp : 19 Location : Columbus, Ohio Metropolitan Area, United States Job Level : Leadership Designation : Chief Executive Officer at Marketable Sales Solutions
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Insights For Selling To Michelle

During A Call Or A Meeting

DO's

  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Be prepared for comments or questions that are critical of your product or your claims
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.

DONT's

  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid making strong statements, instead invite them to agree with you by asking them questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Michelle is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Michelle

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Michelle move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Michelle take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Michelle

Personality Compatibility


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