Michelle Zela in

Michelle Zela

Questioner · DISC type c
Dirección comercial México at DTI Difusión Textil Integral
📍 Guanajuato, Mexico

As the Commercial Director for Mexico at DTI Difusión Textil Integral, Michelle leverages her engineering background from Instituto Politécnico Nacional to lead HVAC projects. She specializes in applied engineering for air distribution, focusing on technical solutions and process optimization to support her sales team and ensure project success.

She champions the integration of textile duct systems with a projects architectural design, using custom colors and corporate identity to enhance aesthetics without sacrificing technical performance.

Read the full overview →
Experience
4 Years
Current Role
Dirección comercial México
Location
Guanajuato, Mexico
Personality Overview

How Michelle shows up

Value Seeker
Price-Sensitive
Cautious & Analytical

They are more likely than others to negotiate on pricing and terms. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Priorities

Topics Michelle cares about

HVAC System Design
Her career is centered on the technical and operational aspects of textile duct systems, from engineering validation to commercial leadership.
Architectural Integration
She often highlights the ability to merge duct systems with building aesthetics using custom colors and branding, a key value proposition.
+5 more topics Login to view topics
Career

Work history

12-2025
Dirección comercial México
DTI Difusión Textil Integral
8-2016 - 12-2020
Lead Engineer
DTI Difusion Textil Integral
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
Dirección Estratégica de Ventas (Virtual)
Tecnológico de Monterrey
Engineering
Instituto Politécnico Nacional
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Michelle. Free, 10 seconds.