Mike is the Managing Director at Iff Digital and a Non-Executive Director at Vico Homes, with nearly 20 years of experience in digital transformation and performance marketing. He has a strong track record in the housing, property, and retail sectors. Colleagues describe him as energetic, enthusiastic, and a fantastic leader.
Outside of work, Mike is a British Army veteran and a former semi-professional footballer. He now channels his passion for the sport by serving as a youth football coach for children aged four to nine in the Rothwell area, sharing his love for the game with the next generation.
Unique fact: He applies his leadership skills from the army and professional football to his current role as a youth football coach.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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