Mike Mickunas in

Mike Mickunas

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Academic Program Director, MSMRA Program, Fixed-Term Faculty at Michigan State University
📍 Battle Creek, Michigan, United States

Mike is an innovative leader in insights and analytics, currently serving as the Academic Program Director for Michigan State Universitys #1 ranked MSMR program. With extensive CPG experience from Kellogg, he is described by colleagues as forward-thinking, collaborative, and pragmatic. He holds an MBA from Michigan State University.

Outside of his academic and advisory roles, Mike is an active individual who enjoys running, biking, and hiking. He also prioritizes spending quality time with his family.

While at Kellogg, he drove significant growth by redirecting $55 million toward high-potential initiatives based on consumer and shopper insights.

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Experience
28 Years
Current Role
Academic Program Director, MSMRA Program, Fixed-Term Faculty
Job Level
Mid-senior
Location
Battle Creek, Michigan, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Mike cares about

Future of Insights
Focuses on integrating data analysis into commercial strategies and has spoken at industry events on building insights-driven cultures.
Commercial Analytics
Passionate about using data to uncover drivers of human behavior and deliver on financial goals, drawing on his leadership experience at Kellogg.
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Career

Work history

1-2021
Academic Program Director, MSMRA Program, Fixed-Term Faculty
Michigan State University
7-2020 - 7-2024
Bain External Advisor
Bain & Company
12-2016 - 3-2020
Global Vice President, Commercial Insights and Analytics
Kellogg Company
10-2008 - 12-2016
Global Vice President, Insights and Planning
Kellogg Company
12-2001 - 10-2008
Senior Director, Consumer Insights, US Morning Foods Division
Kellogg Company
In the press

Media appearances

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Education
Master of Business Administration - MBA
Michigan State University - Eli Broad College of Business
Quantitative Analysis Program
University of Cincinnati Carl H. Lindner College of Business
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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