Mike Talik

Observer
DISC Type : ic

Sales and Marketing Manager at KATU-TV

Portland, Oregon, United States

Overview

Mike has no verified overview

Personality Overview

Curious

Assertive

Value Driven

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are generally strong communicators and are not easy to convince. They often ask many questions and rely heavily on information and documentation.

Topics They Care About

Mike has no verified topics they care about

Media Appearances

Mike has no verified media appearances

Work History

2-2026
Sales and Marketing Manager at KATU-TV
6-2024 - 1-2026
Account Executive at KOIN-TV
9-2022 - 6-2023
Vice President of Digital and Strategic Marketing at The Sussman Agency
8-2021 - 6-2023
Digital Services Director at The Sussman Agency
2-2017 - 8-2021
Digital Sales Manager at WXYZ-TV

Education

2001 - 2006
Bachelor of Science (BS) from Michigan State University

More Information

Social Presence :

Prographics :

Exp : 16 Location : Portland, Oregon, United States Job Level : Middle Designation : Sales and Marketing Manager at KATU-TV
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Insights For Selling To Mike

During A Call Or A Meeting

DO's

  • Help them understand the risk aspect fully while inspiring confidence
  • Share testimonials from known people and give multiple examples of product value
  • Focus on immediate action-items rather than the larger goals

DONT's

  • Avoid making offhand commitments
  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mike is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Mike

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Mike move?

  • They like to analyze well and then make their decisions.
  • Can Mike take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Mike

Personality Compatibility


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