Mike Weber in

Mike Weber

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Founder & CEO at Frutero Ice Cream
📍 Long Branch, New Jersey, United States

Mike Weber is the Founder and CEO of Frutero Ice Cream, a brand inspired by a trip to India. A graduate of The Wharton Schools MBA program, he leveraged his prior experience in strategy at Deloitte and analytics at WeissBeerger to launch his own CPG company, successfully scaling it into thousands of stores.

From a young age, Mike has enjoyed exploring cultures through culinary experiences. This passion directly led to the creation of his tropical fruit ice cream brand. He is deeply committed to the entrepreneurial journey, from celebrating the first small sales to wearing a banana suit for promotion.

He and his co-founder met on the first day of their MBA program at Wharton after being randomly assigned to sit next to each other.

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Experience
6 Years
Current Role
Founder & CEO
Job Level
Leadership
Location
Long Branch, New Jersey, United States
Personality Overview

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Communication Style
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Priorities

Topics Mike cares about

CPG Entrepreneurship
Founded Frutero Ice Cream while at Wharton, growing it into a national brand available in major retailers like Costco and Whole Foods.
Brand Storytelling
Focuses on the authentic origin of his company, inspired by global travels and a passion for unique culinary experiences.
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Career

Work history

5-2020
Founder & CEO
Frutero Ice Cream
Marketing & Analytics Manager
WeissBeerger (acquired by Abinbev)
Consultant - Strategy & Operations
Deloitte Consulting
Business Analyst - Strategy & Operations
Deloitte Consulting
6-2013 - 9-2013
Financial Leadership Program Intern
Nielsen
In the press

Media appearances

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Education
2018 - 2020
Master of Business Administration - MBA
The Wharton School
2009 - 2014
Bachelor of Science (BS)
University of Maryland
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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