Mikkel Jørnvil

Captain
DISC Type : DS

Marketingchef at Personelkommandoen

Copenhagen, Capital Region of Denmark, Denmark

Overview

Mikkel Jørnvil is the Head of Marketing for the Danish Defence, where he focuses on employer branding and recruitment. With a background as a communications and marketing director at major companies like Coop and Nordea, he is a Diplomjournalist from Danmarks Medie- og Journalisthøjskole. People often describe him as empathetic, loyal, and a strong leader.

He describes himself as humorous and loyal, with a black belt in simplicity and common sense. Mikkel aims to be a "whole person" and values building a diverse network for knowledge sharing. His leadership style shows deep appreciation for his colleagues, whom he actively supports and highlights publicly.

Unique fact: He grew up in a bohemian environment and actively avoided military service in his youth, making his current senior role a notable life turn.

Personality Overview

Decisive But Calm

Output-Driven

Long-Term Thinker

They are very professional in their approach and can weigh multiple perspectives together.  They exhibit a rare combination of being result-oriented but patient at the same time. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Employer Branding
His primary professional focus is on strengthening the Danish Defence's brand to attract new talent and showcase its many career and educational opportunities.
Purpose-Driven Work
He is highly motivated by solving tasks critical to society and finds the clear purpose of the Danish Defence to be a core driver in his work.
In-house Creativity
He is establishing an internal creative agency within his department to produce marketing content more dynamically and efficiently, supplementing work from external agencies.

Media Appearances

Mikkel has no verified media appearances

Work History

4-2023
Marketingchef at Personelkommandoen
10-2022
Medlem af advisory board at Danmarks Medie- og Journalisthøjskole
12-2022 - 4-2023
På udkig efter nye udfordringer at Jørnvil
6-2022 - 11-2022
Direktør for Kultur og Kommunikation at Coop i Danmark
5-2022 - 5-2022
Leder af rekruttering, employer branding og kultur at Coop i Danmark

Education

2004 - 2007
Diplomjournalist from Danmarks Medie- og Journalisthøjskole
1995 - 1998
Exam.com from Niels Brock

More Information

Social Presence :

Prographics :

Exp : 8 Location : Copenhagen, Capital Region of Denmark, Denmark Job Level : N/A Designation : Marketingchef at Personelkommandoen
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Insights For Selling To Mikkel

During A Call Or A Meeting

DO's

  • Focus on the results that your product produces, expect some strategic questions in return
  • Suggest clear next steps with confidence, don't be vague or hesitant
  • Use phrases like 'your team deserves', 'best in class' etc.

DONT's

  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't shy away from asking hard questions, but be extra polite
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mikkel is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Mikkel

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Mikkel move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Mikkel take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Mikkel

Personality Compatibility


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