Milko Malev

Sharpshooter
DISC Type : DC

Vice President Marketing & Corporate Communications at ENERTRAG

Berlin Metropolitan Area, Germany

Overview

Milko Malev is the Vice President of Marketing & Corporate Communications at ENERTRAG, leveraging nearly 20 years of experience. His expertise spans product marketing, content strategy, and AdTech. Recommendations highlight his skills as a strategic, creative, hands-on team leader who excels at building marketing departments from scratch.

Passionate about technology, Milko focuses on turning complex tech into market-ready solutions, from SaaS platforms to the digital economy. His career includes a planned sabbatical for travel and learning, reflecting a commitment to personal growth and gaining new perspectives outside of his professional roles.

He has a proven ability to build and lead marketing and communications teams for major European brands.

Personality Overview

Rigorous & Demanding

Precise But Practical

ROI Driven

They like to stay in control of the negotiation or defining of the terms.  They put a lot of effort into ensuring personal success. They do not care very much about building rapport or relationships.

Topics They Care About

Energy Transition
As a marketing leader at ENERTRAG, he is actively involved in promoting topics like green hydrogen and climate-friendly aviation through his recent communications.
Digital Marketing
His background includes leading marketing for DMEXCO, Europe's top digital business platform, and global AdTech company plista, showcasing deep industry expertise.
Content Strategy
He has authored articles on sustainable marketing, managed content marketing teams, and holds a certification in B2B Content Marketing.

Media Appearances

Milko has no verified media appearances

Work History

9-2024
Vice President Marketing & Corporate Communications at ENERTRAG
9-2023 - 9-2024
Travel at Career Break
8-2018 - 9-2023
Director Marketing, Communications and Media @ DMEXCO at DMEXCO - Digital Marketing Expo & Conference
8-2017 - 7-2018
Head Of Marketing at Autobutler
6-2016 - 7-2017
Global Head of Marketing & Communications at plista at GroupM plista

Education

M. A. (Magister Artium) from University of Duisburg-Essen

More Information

Social Presence :

Prographics :

Exp : 17 Location : Berlin Metropolitan Area, Germany Job Level : Senior Designation : Vice President Marketing & Corporate Communications at ENERTRAG
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Insights For Selling To Milko

During A Call Or A Meeting

DO's

  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Make sure that you circle back fast on any action items, it wins their trust
  • Refer to testimonials from well-known industry leaders

DONT's

  • Do not spend too much time focusing on product tech or features
  • Avoid being a storyteller and don’t try to oversell
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Milko is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Milko

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Milko move?

  • If convinced, they can reach decisions quite fast.
  • Can Milko take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Milko

Personality Compatibility


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