Mirka Vodilova

Critic
DISC Type : C

E-commerce manager at Boots UK

Greater Nottingham, United Kingdom

Overview

Mirka Vodilova is an E-commerce Manager at Boots UK with over nine years of experience in the retail and e-commerce sectors. She holds a PhD in Economics from Slovenská polnohospodárska univerzita v Nitre, which she leverages in her analytical and strategic approach to managing online sales, marketing, and financial forecasting.

Her professional focus is on driving business growth through cross-functional collaboration and team building.

Personality Overview

Objective Thinker

Negotiator

Information Seeker

They are quite likely to negotiate on pricing or other key terms.  They don’t appreciate bells and whistles unless backed by data. They like to take decisions independently and do not seek others' support often.

Topics They Care About

E-commerce Trading
Her core responsibility involves trading across all Boots UK sites to meet and exceed financial budgets, combining sales and marketing strategies.
Digital Team Building
Actively focused on recruitment for her e-commerce team, specifically seeking specialists in PPC, SEO, and Affiliates to enhance digital marketing capabilities.
Retail Analytics
Her PhD in Economics and roles involving financial forecasting and reporting demonstrate a strong interest in using data to inform business decisions.

Media Appearances

Mirka has no verified media appearances

Work History

12-2018
E-commerce manager at Boots UK
9-2011
E-commerce assistant manager at Boots UK
8-2008 - 8-2011
Buying assistant at Boots UK
2-2006 - 7-2008
Customer service at Welbeck Hotel
10-2002 - 9-2005
PhD at Slovak Agricultural University, Nitra

Education

2002 - 2006
PhD from Slovenská pol'nohospodárska univerzita v Nitre
1997 - 2002
Master from Slovenská pol'nohospodárska univerzita v Nitre

More Information

Social Presence :

Prographics :

Exp : 23 Location : Greater Nottingham, United Kingdom Job Level : Middle Designation : E-commerce manager at Boots UK
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Insights For Selling To Mirka

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Be ready for penetrating questions and critical examination of your pitch
  • Tell them what ROI they can expect

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Do not use very emotional or colorful language
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mirka is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Mirka

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Mirka move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Mirka take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Mirka

Personality Compatibility


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