Mitch Borochaner

Evaluator
DISC Type : cds

Manager of Sales Engineering at Ancero

Philadelphia, Pennsylvania, United States

Overview

Mitch has no verified overview

Personality Overview

Hard To Convince

Fast But Analytical

Thorough Evaluator

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service

Topics They Care About

Mitch has no verified topics they care about

Media Appearances

Mitch has no verified media appearances

Work History

7-2012
Manager of Sales Engineering at Ancero
4-2011 - 6-2012
Director of Technical Services at Link365, LLC
8-2006 - 3-2011
Director of Information Technology at Appletree Answering Service
Network Engineer & Project Manager at Dynamic Digital Services / Mindshift
Help Desk Support Analyst at InfoShare

Education

1990 - 1992
Computer Electronics from CHI Institute
1986 - 1988
Liberal Arts from Bucks County Community College

More Information

Social Presence :

Prographics :

Exp : 19 Location : Philadelphia, Pennsylvania, United States Job Level : Middle Designation : Manager of Sales Engineering at Ancero
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Insights For Selling To Mitch

During A Call Or A Meeting

DO's

  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Showcase your competitive superiority clearly when possible or address it at the minimum

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Avoid too much small talk, just a few formal pleasantries should be fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mitch is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Mitch

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Mitch move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Mitch take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Mitch

Personality Compatibility


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