Mohamed Latif

Questioner
DISC Type : c

Partner at CognativeX

United Kingdom

Overview

Mohamed has no verified overview

Personality Overview

Not Easily Convinced

Systematic

Value Seeker

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They prefer to fully evaluate every situation. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Mohamed has no verified topics they care about

Media Appearances

Mohamed has no verified media appearances

Work History

1-2024
Partner at CognativeX
1-2019 - 6-2023
General Manager at CognativeX
5-2017 - 1-2019
Founder at LynGro - Acquired
4-2016
Board Advisor at DataMotif
1-2016 - 1-2017
Founder at Doctorscope - HealthTech Startup

Education

Doctor of Philosophy (PhD) from UCL
Bachelors of Engineering (BEng) from UCL

More Information

Social Presence :

Prographics :

Exp : 9 Location : United Kingdom Job Level : N/A Designation : Partner at CognativeX
URL has been copied!

Insights For Selling To Mohamed

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasise more on facts and measurable benefits
  • Back up any claims with data and numbers

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mohamed is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Mohamed

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Mohamed move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Mohamed take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Mohamed

Personality Compatibility


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