Mohit Sharma

Evaluator
DISC Type : DSC

Growth Marketing at My Beacon

Milton, Ontario, Canada

Overview

Mohit is an award-winning marketer with expertise in user acquisition and growth across Fintech, EdTech, and insurance. A graduate of MICA, he has driven growth for major brands like My Beacon, BYJUS, and Max Life Insurance. Colleagues describe him as creative, patient, and determined, with a talent for problem-solving.

He is passionate about leveraging marketing to create real-world impact, such as helping immigrants in Canada send money home to their families more affordably. He actively pursues professional development, recently earning a certification in LinkedIn Advertising Fundamentals to keep his skills sharp.

As a manager at Max Life Insurance, he spearheaded the launch of a Term Insurance product that grew market share from 11% to 42%.

Personality Overview

Hard To Convince

Thorough Evaluator

Quality Focused

They are not very likely to become strong advocates of your product or service  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Fintech for Expats
His recent work focuses on helping Indians in Canada send money home, expressing passion for making it faster, easier, and more affordable for them to support loved ones.
Go-to-Market Strategy
He has extensive experience developing and executing GTM strategies that launched learning products to 5 million students across six different countries for BYJU'S.
Demonstrating Marketing ROI
He believes in effectively communicating marketing's value to management by aligning budgets with business objectives and focusing on clear conversion metrics.

Media Appearances

Mohit has no verified media appearances

Work History

1-2025
Growth Marketing at My Beacon
3-2023 - 10-2024
Digital Marketing Advisor at Homefield
7-2021 - 1-2023
Performance Marketing Manager at BYJU'S Learning
3-2018 - 6-2021
Marketing Manager at Axis Max Life Insurance Limited
4-2014 - 2-2018
Senior Account Manager at Madison World

Education

Post Graduate Diploma Digital Marketing and Brand Communication from MICA | The School of Ideas
Bachelor's degree from Shobhit University

More Information

Social Presence :

Prographics :

Exp : 11 Location : Milton, Ontario, Canada Job Level : N/A Designation : Growth Marketing at My Beacon
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Insights For Selling To Mohit

During A Call Or A Meeting

DO's

  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Showcase your competitive superiority clearly when possible or address it at the minimum

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Avoid making strong statements, instead invite them to agree with you by asking them questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mohit is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Mohit

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Mohit move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Mohit take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Mohit

Personality Compatibility


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