Monique Beersma

Commander
DISC Type : D

Chief Procurement Officer at Royal Avebe

Amsterdam Area, Netherlands

Overview

Monique Beersma is the Chief Procurement Officer at Royal Avebe, bringing over 30 years of executive experience from the chemical, food, and fragrance sectors. She is a results-driven leader specializing in procurement transformation, value creation, and sustainability. Monique holds an MBA from the University of Groningen and is recognized for leading high-performing, multicultural teams.

Described as an authentic and dynamic leader, Monique is passionate about talent development and fostering a growth mindset. She is a member of Topvrouwen. nl, an organization promoting female leadership in the Netherlands. She enjoys mentoring and actively shares her expertise with the next generation of supply chain professionals.

She recently served as a guest lecturer for the Master in Supply Chain Management program at Maastricht University.

Personality Overview

Risk-Taker

Impact-Driven

Decisive

They take a lot of pride in personal achievements.  More than the product, they care about the impact of the product. They like to move fast and expect the same from others.

Topics They Care About

Sustainable Growth
Her current role focuses on Royal Avebe's strategy of "Accelerate and Strengthen, " building toward sustainable growth and accelerating the transition to more plant-based solutions.
Procurement Transformation
A central theme of her career, she is recognized for delivering large-scale transformations that optimize costs, enhance value, and maximize business impact across global organizations.
Talent Development
She has a stated passion for developing talent and demonstrated this by recently guest lecturing for a Master's program at Maastricht University.

Media Appearances

Monique has no verified media appearances

Work History

10-2025
Chief Procurement Officer at Royal Avebe
4-2024 - 6-2025
Chief Procurement Officer at Marel
5-2016 - 12-2023
Head of Global Procurement at Givaudan
12-2015
Member Topvrouwen.nl at SER Topvrouwen
4-2013 - 12-2015
Director Global Procurement Indirect / Non Product Related at AkzoNobel

Education

Master of Business Administration - MBA from University of Groningen
Orchestrating Winning Performance from IMD

More Information

Social Presence :

Prographics :

Exp : 36 Location : Amsterdam Area, Netherlands Job Level : Leadership Designation : Chief Procurement Officer at Royal Avebe
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Insights For Selling To Monique

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending time doing small talk
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Objectively showcase the impact that your product creates

DONT's

  • Do not spend too much time focusing on product tech or features
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Avoid being a storyteller and don’t try to oversell

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Monique is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Monique

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Monique move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Monique take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Monique

Personality Compatibility


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