Jill Bauer

Examiner
DISC Type : sc

Brand Ambassador at John Hardy

Greater Philadelphia, United States

Overview

Jill Bauer is a national TV host and creative commerce expert with over two decades of on-air experience at QVC and as a contributor to the TODAY show. A University of Missouri journalism graduate, she now runs her own company, Just Jill Creative, focusing on brand development and media coaching.

Outside of her on-air roles, Jill is a hands-on entrepreneur who has built her own e-commerce business. She is passionate about sharing home and lifestyle content, creating DIY features for magazines like Womans World, and connecting with her audience through honest storytelling.

After a 20+ year television career, she successfully pivoted at age 51 to launch her own brand and e-commerce business.

Personality Overview

Status Quo Seeker

Unexpressive

Late Adopter

They are always well-planned and adopt a systematic approach.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. They do not like taking risks at all and go for proven options in the end.

Topics They Care About

Creative Commerce
Leverages her extensive on-air sales experience from QVC to build and grow her own successful e-commerce brand, the Just Jill Shop.
Brand Storytelling
An expert in connecting with customers through authentic narratives, having served as a brand ambassador for companies like John Hardy and Scott Brothers Global.
Career Reinvention
Passionate about her journey of pivoting from a long-term broadcast career to successfully launching her own entrepreneurial venture after the age of 50.

Media Appearances

Why Won't Jill Bauer Just Say John Hardy?. Featured in Reddit (r/QVC_Snark)

See Now

Work History

11-2023
Brand Ambassador at John Hardy
4-2021 - 10-2023
Brand Ambassador/On Air Guest at Scott Brothers Global
10-2019
On Air Personality at Today Show, Good Day New York, NBC NY Live
6-2019
Founder at Just Jill Creative, LLC
12-1993 - 6-2019
Senior Program Host at QVC

Education

1985 - 1989
Bachelor's degree from University of Missouri-Columbia

More Information

Social Presence :

Prographics :

Exp : 36 Location : Greater Philadelphia, United States Job Level : Leadership Designation : Brand Ambassador at John Hardy
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Insights For Selling To Jill

During A Call Or A Meeting

DO's

  • Expect them to be slow and cautious, encourage them to ask more questions
  • Ask them which other stakeholders would be important for this purchase decision
  • Be firm in your communication and stay in control

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Don't rely on relationship building even if they act pleasantly
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jill is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Jill

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Jill move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Jill take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Jill

Personality Compatibility


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