Monique McLaughlin

Questioner
DISC Type : c

Director of Business Development, Media Sales at TriStar

United States

Overview

Monique McLaughlin is a Director of Business Development at TriStar, specializing in media sales within the healthcare and publishing sectors. A graduate of Towson University, she has extensive experience in account management and holds a certification in creating powerful sales proposals. People describe her as a fast learner.

Monique has a strong passion for helping others and building meaningful professional relationships. She is enthusiastic about connecting with colleagues and partners at industry events and is always looking to gain new insights and explore the latest innovations in her field of focus.

In 2025, she is enthusiastically attending the CHEST and NACLC annual meetings for the very first time, showcasing her active engagement in the medical community.

Personality Overview

Systematic

Not Easily Convinced

Value Seeker

They are more likely than others to negotiate on pricing and terms.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to analyze every situation thoroughly.


Topics They Care About

Medical Conference Networking
Her recent activity shows a focus on attending major medical conferences like CHEST and NACLC to connect with industry professionals and partners.
Healthcare Media Sales
Her entire career, including roles at TriStar and Conexian, has been focused on media sales and business development for healthcare and medical brands.
Pulmonary & Critical Care
She is actively engaging with professionals in pulmonary, critical care, and sleep medicine through her attendance at the CHEST 2025 Annual Meeting.

Media Appearances

Monique has no verified media appearances

Work History

6-2025
Director of Business Development, Media Sales at TriStar
10-2024 - 6-2025
Director, Business Development - JNCCN Media Sales at Conexiant
5-2023 - 10-2024
Sr. Account Manager at AMC Media Group
1-2022 - 5-2023
Sr. National Account Manager, Recruitment & Education at Springer Publishing
4-2020 - 1-2022
Sr. Account Relationship Executive - Health Learning, Research & Practice at Wolters Kluwer Health

Education

1992 - 1994
Bachelor’s Degree from Towson University
1990 - 1992
Education details unavailable from George Mason University

More Information

Social Presence :

Prographics :

Exp : 9 Location : United States Job Level : Mid-senior Designation : Director of Business Development, Media Sales at TriStar
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Insights For Selling To Monique

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Emphasise more on facts and measurable benefits
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Avoid rushing them, be polite and patient
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Monique is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Monique

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Monique move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Monique take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Monique

Personality Compatibility


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