Morgan Drummond

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DISC Type : cd

Senior Director of Private Label at Misfits Market

Austin, Texas, United States

Overview

Morgan Drummond is the Senior Director of Private Label at Misfits Market, leveraging over 15 years of experience in product development and category strategy. A food science expert with degrees from UT Austin and Texas Womans University, she previously spent over a decade honing her skills at Whole Foods Market.

She is passionate about creating sustainable food systems and enjoys purpose-driven work at mission-aligned companies. Morgan is a lifelong learner, dedicated to mentoring others and helping them discover their own individual superpowers. She has a deep appreciation for agriculture that began during her childhood in rural Texas.

She is a certified Extra Virgin Olive Oil Savante, an expert designation she achieved in 2019.

Personality Overview

ROI Conscious

Demanding

Judgemental

They respond well to confident salespeople.  They focus on objectivity in a pitch and pay little attention to bells and whistles. They can be nudged to make faster decisions by offering what they value.

Topics They Care About

Sustainable Product Development
Leads the award-winning Odds & Ends brand at Misfits Market, focusing on developing high-quality, sustainable food by integrating rescued and upcycled ingredients.
Private Label Strategy
Her career focus involves leading strategy, sourcing, and execution for private brands, having grown her current program into a multi-million dollar business.
Olive Oil Expertise
A certified "Extra Virgin Olive Oil Savante, " she is a recognized expert, sharing tips for retailers and contributing her knowledge to industry publications.

Media Appearances

Morgan has no verified media appearances

Work History

5-2022
Senior Director of Private Label at Misfits Market
12-2021 - 4-2022
Director of Sourcing - Private Label: Dairy, Frozen, Specialty, Prepared Foods, Bakery at Whole Foods Market
7-2018 - 12-2021
Senior Category Merchant - Exclusive Brands: Meals at Whole Foods Market
10-2014 - 7-2018
Category Merchant - Exclusive Brands at Whole Foods Market
4-2011 - 9-2011
Product Development Scientist at Genesis Today

Education

2009 - 2010
MS from Texas Woman's University
2006 - 2008
BS from The University of Texas at Austin

More Information

Social Presence :

Prographics :

Exp : 13 Location : Austin, Texas, United States Job Level : Senior Designation : Senior Director of Private Label at Misfits Market
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Insights For Selling To Morgan

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending too much time on pleasantries
  • Make sure that you you respond to any queries from them quickly
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Avoid repeating yourself or making generalizations
  • Don’t expect them to change their mind quickly if they say no once
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Morgan is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Morgan

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Morgan move?

  • Their decision making speed is somewhere in the middle.
  • Can Morgan take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Morgan

Personality Compatibility


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