Morten Valdemar Arvad
Login to view DISC.Morten Valdemar Arvad is the International Brand Manager for XQS at Scandinavian Tobacco Group, specializing in brand building and product innovation in the Nordic nicotine sector. His background includes several brand and commercial strategy roles at BAT. He holds a Masters degree from Copenhagen Business School.
He takes an honest and collaborative approach to his work, focusing on creating clear direction and driving measurable results across cross-functional teams.
As the mint portfolio strategy owner for XQS, he shapes a key product categorys global direction.
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