Motolani Omotuyi

Examiner
DISC Type : cs

Head of Marketing and community growth at Clapmi HQ

United Kingdom

Overview

Motolani is a performance-focused Web3 marketing strategist at Clapmi HQ, specializing in growing online presence and community engagement for blockchain brands. Described by colleagues as proactive, creative, and organized, she has a Bachelors degree from the University of Lagos and is pursuing an MSc in Marketing & Sales.

She is passionate about empowering women in the blockchain space, having held multiple leadership roles at WomenInDeFi. Her recent focus has been on personal and professional development, embracing new challenges like video creation and finding mentorship to accelerate her growth.

While pursuing her Masters degree at Rome Business School, she was also honored to moderate a leadership development session for the institution.

Personality Overview

Late Adopter

Process Oriented

Tough To Convince

They do not like taking risks at all and go for proven options in the end.  Being observant comes to them naturally. They tend to have clarity about their needs and constraints, and are unlikely to over-promise.

Topics They Care About

Web3 Marketing
Her core expertise involves creating data-driven marketing strategies specifically for Web3 companies to drive community growth, engagement, and revenue.
Community Building
She has hands-on experience building and scaling communities from scratch across platforms like Discord, Twitter, and LinkedIn for various Web3 projects.
Women in Web3
Actively involved in empowering women in the blockchain industry through her leadership and content roles at the WomenInDeFi community.

Media Appearances

Motolani has no verified media appearances

Work History

8-2025
Head of Marketing and community growth at Clapmi HQ
7-2023 - 12-2025
Content Lead at WomenInDeFi
7-2022 - 12-2025
Social Media Manager at WomenInDeFi
9-2024 - 1-2025
Community Manager at WomenInDeFi
7-2023 - 12-2025
Content Manager at Kong Marketing Agency

Education

1-2017 - 6-2023
Bachelor's degree from University of Lagos
4-2021 - 6-2021
Defi Research methodology from Nirvana Academy

More Information

Social Presence :

Prographics :

Exp : 3 Location : United Kingdom Job Level : Mid-senior Designation : Head of Marketing and community growth at Clapmi HQ
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Insights For Selling To Motolani

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't be very accepting if that is your natural style, stay firm

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Motolani is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Motolani

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Motolani move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Motolani take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Motolani

Personality Compatibility


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