Mrigya Kochar

Collaborator
DISC Type : si

Freelance content writer at Freelance

New Delhi, Delhi, India

Overview

Mrigya Kochar is a content marketing specialist with over seven years of experience in SaaS, marketing technology, and HR. A former Project Leader at Bain & Company, she now focuses on creating SEO-optimized content and strategy for tech companies. She is a graduate of Sri Guru Gobind Singh College Of Commerce.

Beyond her marketing career, Mrigya is a passionate mentor and career coach for MBA students at leading business schools. She engages in discussions about the importance of emotional intelligence in the workplace and the benefits of flexible, remote work arrangements, reflecting her personal values and experiences.

She made a significant career transition from a Project Leader at management consulting firm Bain & Company to a creative content professional.

Personality Overview

Good Listener

Example Driven

Fair-minded

Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are.  They are more likely to opt for solutions that are proven in the market. Scenarios where both sides can come out as winners appeal to them greatly.

Topics They Care About

Content Strategy
Her current role involves building and managing content calendars, creating SEO-friendly blogs, and growing social media presence for SaaS companies.
Emotional Intelligence
She has posted about the deep impact a lack of emotional intelligence from leaders can have and views it as a critical workplace skill.
Career Coaching
She works as a self-employed mentor and career coach, helping MBA students from top institutions with their resumes and interviews.

Media Appearances

Mrigya has no verified media appearances

Work History

3-2025
Freelance content writer at Freelance
4-2024
Marketing Content Specialist at AmplifAI
1-2023
Mentor and Career Coach at Self-employed
10-2023 - 5-2024
Content Writer at Freelance
3-2023 - 10-2023
Project Leader at Bain & Company

Education

2012 - 2015
Bachelor's degree from Sri Guru Gobind Singh College Of Commerce

More Information

Social Presence :

Prographics :

Exp : 2 Location : New Delhi, Delhi, India Job Level : Junior Designation : Freelance content writer at Freelance
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Insights For Selling To Mrigya

During A Call Or A Meeting

DO's

  • When asking them questions, sound relatable and informal
  • If possible, involve their colleagues in the sales process
  • Summarize the key points at the end of the conversation

DONT's

  • Don’t get into excessive details unless prompted
  • Don’t sound very transactional
  • Don’t ask too many questions that sound too dry and objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mrigya is

  • Relationships can play a major role, followed by low risk and strong market validation.
  • Will you ever get a clear answer from Mrigya

  • They are not very direct, and unlikely to say no to your face.

Insights For Deal Planning

    How fast (or slow) will Mrigya move?

  • They can take their time to make decisions, even if they are constantly involved and friendly.
  • Can Mrigya take some risk or not?

  • It is unlikely that they will take many risks.

You And Mrigya

Personality Compatibility


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