Mukund Sankunny

Questioner
DISC Type : c

Director (Consulting) at Waybeyond

Bengaluru, Karnataka, India

Overview

With 17 years of experience in business development and product management, Mukund is an expert in Go-to-Market strategies for AI solutions. He holds an MBA from MDI, Gurgaon and co-founded a company that was later acqui-hired. People who have worked with him describe him as energetic, strategic, and full of ideas.

Outside of his professional life, Mukund is described as a foodie without prejudice and a traveler who prefers exploring without a set itinerary. He also shows an interest in different leadership styles and philosophies, as seen in content he shares online.

He co-founded Apiria, which was Indias first employee card built on a payroll platform.

Personality Overview

Systematic

Cautious & Analytical

Price-Sensitive

They prefer to fully evaluate every situation.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Go-to-Market Strategy
His professional headline and experience are centered around building and executing GTM strategies, particularly for artificial intelligence solutions.
Fintech Innovation
He co-founded Apiria, a fintech venture focused on employee payroll and benefits, which was successfully acqui-hired by Jupiter Money.
Building Businesses
His journey as a founder and his current focus on bringing new AI solutions to market highlight a core interest in building ventures from the ground up.

Media Appearances

Mukund has no verified media appearances

Work History

8-2023 - 1-2026
Director (Consulting) at Waybeyond
3-2022
Director at Sumzero Consulting
8-2021 - 1-2022
Director- Business Partnerships at Jupiter
5-2016 - 8-2021
Co Founder at Apiria (Acqui-hired by Jupiter Money)
3-2015 - 4-2016
Business Development Manager at Ramco Systems

Education

2009 - 2011
MBA from Management Development Institute, Gurgaon
2000 - 2004
B.Tech from Government Engineering College

More Information

Social Presence :

Prographics :

Exp : 16 Location : Bengaluru, Karnataka, India Job Level : Mid-senior Designation : Director (Consulting) at Waybeyond
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Insights For Selling To Mukund

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Share as much information as possible regarding your product

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mukund is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Mukund

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Mukund move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Mukund take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Mukund

Personality Compatibility


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