Myriam Da Silva

Critic
DISC Type : C

Chief Executive Officer at CheckIT Learning

San Francisco Bay Area, United States

Overview

Myriam Da Silva is the CEO of CheckIT Learning, an EdTech company that blends AI and neuroscience. A changemaker and AI ethicist with a Masters from Université Sorbonne Nouvelle, she is passionate about human-centered leadership and creating personalized learning experiences. People who have worked with her describe her as inspiring and a great leader.

Myriam grew up in a family of artists and has a passion for creativity, event organization, and building communities, skills she previously used as Executive Director of the Alliance Française de Berkeley. She has lived in California for over twenty years and is a skilled relationship builder.

Unique fact: Myriam combines her roles as a tech CEO and AI ethicist with her identity as an artist and her experience leading a flamenco school.

Personality Overview

Negotiator

Objective Thinker

Precise

They enjoy working alone and do not rely on others very often.  Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Ethical AI in Education
As an AI Ethicist, she emphasizes resisting hype and building tools that are responsibly designed, focusing on the ethical implications of AI in educational settings.
Neuroscience in Learning
Believes the future of learning involves adapting EdTech to how the human brain works, using neuroscience to create personalized and effective student tools.
Student Self-Belief
She has authored articles on the importance of using technology to cultivate students' positive inner talk, persistence, and unwavering belief in their own potential.

Media Appearances

Myriam has no verified media appearances

Work History

4-2024
Chief Executive Officer at CheckIT Learning
4-2023 - 3-2024
Education Strategist at CheckIT Learning
8-2022 - 7-2023
Executive Director at Alliance Francaise de Berkeley
Lecturer at Mills College
8-2016 - 8-2018
Head of Education at EFBA

Education

2013 - 2015
Master's degree from Université Sorbonne Nouvelle
Making Caring Common from Harvard Graduate School of Education

More Information

Social Presence :

Prographics :

Exp : 8 Location : San Francisco Bay Area, United States Job Level : Leadership Designation : Chief Executive Officer at CheckIT Learning
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Insights For Selling To Myriam

During A Call Or A Meeting

DO's

  • Be formal and objective, they will appreciate it more
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Be ready to answer many clarity-seeking questions and requests for information

DONT's

  • Do not use very emotional or colorful language
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Myriam is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Myriam

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Myriam move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Myriam take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Myriam

Personality Compatibility


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