Nada Aldahleh

Energizer
DISC Type : I

Engineering Director at DuckDuckGo

Canada

Overview

Nada is an Engineering Director at DuckDuckGo, leading the frontend organization for core products. Her experience includes directing engineering for billing and platform interfaces at GitHub. She holds a B. Eng from McGill University and is the co-founder of a Techstars-backed startup.

Beyond her core engineering leadership roles, Nada has a demonstrated interest in emerging financial technologies, holding certifications in Decentralized Finance (DeFi). She is passionate about the process of refining product ideas to fit customer needs and has been praised for her excellent academic performance.

Unique fact: She co-founded and was the CEO of Sandglaz, an agile project management startup backed by investors and Techstars.

Personality Overview

Full Of Energy

Imaginative

Believer

They are not always early adopters but can be pursuaded by leveraging strong relationships.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are people oriented, friendly and like creating new connections.

Topics They Care About

Frontend Engineering
Currently leads the entire Frontend Engineering organization at DuckDuckGo, responsible for core products including Search, Browsers, and Duck AI.
Billing Systems
Previously led multiple teams at GitHub focused on building customer trust through reliable and intuitive subscription and usage-based billing experiences.
Startup Founding
As the co-founder and CEO of the Techstars-backed startup Sandglaz, she has firsthand experience leading a company from idea to product.

Media Appearances

Nada has no verified media appearances

Work History

11-2022
Engineering Director at DuckDuckGo
9-2021 - 1-2022
Director Of Engineering - Billing at GitHub
12-2020 - 9-2021
Director of Engineering - Platform Interfaces at GitHub
3-2020 - 12-2020
Director of Engineering - Code Intelligence at GitHub
12-2010 - 1-2018
Co-Founder and CEO at Sandglaz

Education

2000 - 2005
B. Eng from McGill University

More Information

Social Presence :

Prographics :

Exp : 15 Location : Canada Job Level : Mid-senior Designation : Engineering Director at DuckDuckGo
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Insights For Selling To Nada

During A Call Or A Meeting

DO's

  • Talk about their team and how your product will help them do things better and easier
  • Talk anecdotally about the customer experience that your product offers
  • Share some stories about how you you have helped people in similar positions succeed

DONT's

  • Don’t be too formal, focus on building comfort and trust
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Don’t assume a yes just because they have not said no

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Nada is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Nada

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Nada move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Nada take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Nada

Personality Compatibility


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