Nando A. in

Nando A.

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📍 United States

Fernando is a data-driven growth strategist specializing in scaling CPG brands across online marketplaces and DTC channels. An Electronic Engineer with an MBA from FGV, he connects marketing and sales into unified engines. Colleagues describe him as innovative, knowledgeable, and driven, with impeccable work ethic.

Outside of his core work, Fernando is passionate about innovation and consumer behavior. He follows emerging technologies, sharing insights on AI-powered robotics, driverless transportation, and generative AI. He also shows a keen eye for clever product packaging and format innovations in the CPG space.

He is a published author, sharing his expertise on marketplaces and growth marketing in a book.

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Location
United States
Personality Overview

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Priorities

Topics Nando cares about

Unified Commerce
His core strategy involves building unified growth engines that connect marketplaces like Amazon and Walmart with a brand's DTC and paid media efforts.
CPG Innovation
He frequently posts about innovative consumer products, focusing on unique packaging and formats that help brands stand out in crowded markets.
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Career

Work history

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Education
1-2007 - 12-2009
Master of Business Administration - MBA
FGV - Fundação Getulio Vargas
1-2001 - 12-2006
Bachelor of Engineering - BE
Pontifícia Universidade Católica do Rio de Janeiro
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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