Nanna Fangel-Henriksen

Critic
DISC Type : C

Marketingchef at Small Danish Hotels

Horsens, Central Denmark Region, Denmark

Overview

Nanna is the Marketing Manager at Small Danish Hotels, leveraging over a decade of experience in the tourism and hospitality sectors. Educated at Aarhus University, she excels in data-driven branding, strategic positioning, and digital marketing. People often describe her as a creative storyteller with a strong communicative mindset.

She combines a strong commercial drive with a "huge creative heart, " thriving in roles that allow her to blend both. Nannas passion for impactful content and celebrating team successes is evident in her professional journey, aiming to create value for both guests and partners in the hotel industry.

Unique fact: A campaign she worked on for her previous employer, VisitAarhus, won the prestigious International Grand Prix at the Ad Net Zero Awards in London.

Personality Overview

Precise

Negotiator

Objective Thinker

They enjoy working alone and do not rely on others very often.  They don’t appreciate bells and whistles unless backed by data. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

Content & Storytelling
Her profile highlights a focus on strong storytelling as the foundation for content. She has also served as a jury member for the Clever Content Awards.
Tourism Marketing
Her career at Small Danish Hotels, VisitAarhus, and Scandic Hotels shows a deep commitment to and expertise in the hospitality and tourism industry.
Data-Driven Branding
She has core competencies in positioning and branding, with an emphasis on using data and consumer behavior to drive growth strategies.

Media Appearances

Nanna has no verified media appearances

Work History

10-2025
Marketingchef at Small Danish Hotels
1-2025 - 10-2025
Brand Manager at VisitAarhus
1-2021 - 1-2025
Marketing Project Manager at VisitAarhus
4-2016 - 10-2020
Content Marketer at Scandic Hotels
2-2015 - 4-2016
Marketing Project Manager at Scandic Hotels

Education

9-2024 - 12-2024
Det personlige lederskab og forandring from VIA University College
2012 - 2014
Master of Arts (M.A.) from Aarhus University

More Information

Social Presence :

Prographics :

Exp : 20 Location : Horsens, Central Denmark Region, Denmark Job Level : N/A Designation : Marketingchef at Small Danish Hotels
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Insights For Selling To Nanna

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Be ready to answer many clarity-seeking questions and requests for information
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Do not use very emotional or colorful language
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Nanna is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Nanna

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Nanna move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Nanna take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Nanna

Personality Compatibility


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