Naomi Venables

Trailblazer
DISC Type : ID

Senior Director at Experiential Marketing Measurement Coalition

Marlow, England, United Kingdom

Overview

Naomi is a communication consultant and speaker coach with over 25 years of experience in the live events industry and a background in theatre. People often describe her as supportive, efficient, and insightful. She leverages her training in Stage Management from the Guildhall School of Music and Drama to help leaders deliver their stories with confidence.

Outside of her consulting work, Naomi is passionate about shaping the future of her industry. She serves as a mentor for Elevate, a community program dedicated to developing up-and-coming professionals in the event world. Her self-described title of "Event-yogi" suggests a focus on bringing wellness and balance to a demanding field.

Her unique foundation in technical theatre arts gives her a distinct approach to coaching, focusing on stagecraft and presence.

Personality Overview

Informal

Persuasive

Charismatic

They are charming and have the ability to align others behind their decisions.  They are more likely to be open to unproven but exciting technologies. They like to keep things under control.

Topics They Care About

Effective Storytelling
Her coaching philosophy is built on helping leaders find and design the right story to inspire audiences to action, blending it with creative communication and stagecraft.
Event Measurement
As a Senior Director at the Experiential Marketing Measurement Coalition, she is passionate about driving better and more consistent measurement across the experiential marketing industry.
Mentoring Talent
She is a dedicated mentor with Elevate, expressing that it is a privilege to help shape the future leaders of the events industry.

Media Appearances

Naomi has no verified media appearances

Work History

1-2026
Senior Director at Experiential Marketing Measurement Coalition
11-2015
Partner at Thrive Live
3-2013 - 3-2014
Managing Director at Air Marketing Limited
2006 - 2007
Executive Producer at Jack Morton Worldwide
7-2002
Managing Director at Elemental Consultancy

Education

1982 - 1984
Stage Management and Technical Theatre Arts from Guildhall School of Music and Drama
1975 - 1982
O and A Levels from Bullers Wood Grammar School for Girls

More Information

Social Presence :

Prographics :

Exp : 35 Location : Marlow, England, United Kingdom Job Level : Senior Designation : Senior Director at Experiential Marketing Measurement Coalition
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Insights For Selling To Naomi

During A Call Or A Meeting

DO's

  • Address your competition clearly and confidently
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Ask them for a lunch or coffee once some rapport has been established

DONT's

  • Avoid unnecessary negativity or slowness
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Do not look like someone who doesn’t know what they are talking about

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Naomi is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Naomi

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Naomi move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Naomi take some risk or not?

  • They can take risks if necessary.

You And Naomi

Personality Compatibility


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