Natalie Kowalinski

Evaluator
DISC Type : scd

Associate Director, Paid Media at Simple Search Marketing

New York City Metropolitan Area, United States

Overview

Natalie has no verified overview

Personality Overview

Quality Focused

Fast But Analytical

Thorough Evaluator

They focus on the results, but can still be quite procedural and analytical about how to get there  They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Natalie has no verified topics they care about

Media Appearances

Natalie has no verified media appearances

Work History

6-2024
Associate Director, Paid Media at Simple Search Marketing
2-2023 - 6-2024
Manager, eCommerce Strategy & Activation, Programmatic at Mindshare
1-2022 - 1-2023
Manager, eCommerce Digital Activation, Paid Search at OMD USA
10-2021 - 1-2022
Analyst, Paid Search & Programmatic Media Buying at CMI Media Group
10-2020 - 10-2021
Associate Analyst, Paid Search & Programmatic Media Buying at CMI Media Group

Education

8-2014 - 5-2018
Bachelor of Science - BS from University of Scranton
2010 - 2014
High School from Academy of Our Lady of Good Counsel

More Information

Social Presence :

Prographics :

Exp : 8 Location : New York City Metropolitan Area, United States Job Level : Mid-senior Designation : Associate Director, Paid Media at Simple Search Marketing
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Insights For Selling To Natalie

During A Call Or A Meeting

DO's

  • Be prepared for comments or questions that are critical of your product or your claims
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Help them see both - the ‘big picture’ impact and the ROI of the investment

DONT's

  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid self-deprecating references or general informality, it could decrease their trust in you

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Natalie is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Natalie

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Natalie move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Natalie take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Natalie

Personality Compatibility


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