Natalie W. in

Natalie W.

Organizer · DISC type Sd
Director, Brand Marketing Strategy at Stanley Black & Decker, Inc.
📍 Charlotte, North Carolina, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
11 Years
Current Role
Director, Brand Marketing Strategy
Job Level
Mid-senior
Location
Charlotte, North Carolina, United States
Personality Overview

How Natalie shows up

Pleasant
Somewhat Formal
Slow Starter

They might take some time to make their mind up but once they do, they don't change it easily. They are very professional in their approach and can weigh multiple perspectives together. Reading between the lines and seeing beyond your words comes naturally to them.

Priorities

Topics Natalie cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

2-2023
Director, Brand Marketing Strategy
Stanley Black & Decker, Inc.
1-2025
Board Member
Charlotte ToolBank
3-2020
Owner
Upstream Design & Build
5-2022 - 2-2023
Director, Commercialization Strategy - Brand Performance
Kantar
1-2020 - 5-2022
Channel Strategy Manager - Grocery
Keurig Dr Pepper Inc.
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2019
Master of Business Administration (M.B.A.)
UNC Kenan-Flagler Business School
Bachelor of Science in Business Administration
Appalachian State University
Minor in Supply Chain Management
Appalachian State University
Social presence
in
Behavioral profile

DISC profile (public)

S

Steadiness (S)

Steadiness (S) reflects the degree to which a person is likely to focus on cooperation, support and taking everyone along. Those scoring high tend to be consistent and calm.

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