Natasha Cox

Wildcard
DISC Type : cis

Various Diversity& Inclusion roles at Multiple

London, England, United Kingdom

Overview

Natasha is an award-winning EDI professional, consultant, and qualitative researcher specializing in health and well-being. A graduate of Birkbeck, University of London, with a Master of Science, she has consulted for The World Health Organization and advises on creating more inclusive products and services.

Her personal experiences with invisible disabilities have fueled her passion for raising awareness and challenging perceptions about under-represented groups. She is a dedicated people person, committed to highlighting the inherent struggles faced by women from the global majority with disabilities, a topic she explored in her Masters dissertation.

She was a keynote speaker at a Health and Social Care conference, where she shared her lived experience of surviving and recovering from a traumatic brain injury.

Personality Overview

ROI Driven

Requires Proof

Friendly But Slow

They are often friendly and nice, but can sometimes suprise you with their piercing questions  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions They typically tend to be late adopters even when they seem friendly and excited about what you have to sell

Topics They Care About

Disability in Employment
Served as a panel member for the Disability Expo, where she spoke on the topic of "Breaking Barriers: Disability and Employment" to address key issues.
Inclusive Healthcare
Has consulted for agencies on rare diseases and delivered keynotes on the rehabilitation process following a traumatic brain injury.
Intersectionality & EDI
Her Master's dissertation examined the specific experiences of women from the Global Majority with disabilities, highlighting her focus on intersectional issues.

Media Appearances

Natasha has no verified media appearances

Work History

1-2025
Various Diversity& Inclusion roles at Multiple
3-2025 - 6-2025
Keynote Speaker at HCML (Health and Care Management Ltd)
6-2023 - 6-2023
Panel member/ Speaker at Disability Expo
9-2022 - 4-2023
Consultant/ Advisor at Freelance
3-2023 - 3-2023
Consultant at merakoi

Education

2016 - 2018
Master's of Science from Birkbeck School of Social Sciences, History and Philosophy
2010 - 2015
Bachelor of Science (Honors Degree) from Birkbeck, University of London

More Information

Social Presence :

Prographics :

Exp : 1 Location : London, England, United Kingdom Job Level : N/A Designation : Various Diversity& Inclusion roles at Multiple
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Insights For Selling To Natasha

During A Call Or A Meeting

DO's

  • Be prepared for a lot of questions, answer them objectively
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Focus on immediate action-items rather than the larger goals

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Natasha is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Natasha

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Natasha move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Natasha take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Natasha

Personality Compatibility


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