Neelam Bance

Trailblazer
DISC Type : ID

Co-Founder | CEO at MedGeneius Inc

Canada

Overview

Neelam Bance is the Co-Founder and CEO of MedGeneius Inc. , a company focused on precision medicine through pharmacogenetics. With over 20 years in the pharmaceutical industry at companies like Eli Lilly, she combines deep corporate experience with entrepreneurial passion. Neelam earned her MBA from the Schulich School of Business and a Bachelors from the University of Toronto.

Neelam is a passionate advocate for patients and is driven to empower them in their healthcare journeys. She is actively involved in the health tech community, fostering innovation through organizations like the Brampton Venture Zone. She enjoys sharing her knowledge and experience by speaking to university students about her path to entrepreneurship.

An AI photo booth once captured her alter egos: "intergalactic genius" and "colourful crazy lady. "

Personality Overview

Persuasive

Friendly But Fast

Achievement-Oriented

They prefer to ensure that they are in control of the situation.  A combination of speed and relationship gets the best response from them. They will bat for you if they come to believe in you.

Topics They Care About

Precision Medicine
Her company, MedGeneius Inc. , leverages pharmacogenomics to help clinicians and patients make safer, more effective treatment decisions, avoiding trial-and-error.
Patient Advocacy
She is a passionate advocate for patients, aiming to empower them in their own healthcare journeys through education and innovative health solutions.
Health Tech Innovation
She is deeply engaged in her local health tech community, participating in the Brampton Venture Zone to support and foster healthcare innovation.

Media Appearances

BVU Five Years Bold - Neelam Bance, MedGeneius Inc.. Featured in YouTube

See Now

Work History

1-2024
Co-Founder | CEO at MedGeneius Inc
4-2024
Director of Infusion Services at Auxilium Health
5-2024
Market Research at Pulse Insights
3-2024 - 4-2025
Business Development at TimedRight
8-2023 - 2-2024
Healthcare Solutions Manager at Paladin Labs

Education

Master of Business Administration - MBA from Schulich School of Business - York University
Bachelor’s Degree from University of Toronto

More Information

Social Presence :

Prographics :

Exp : 2 Location : Canada Job Level : Leadership Designation : Co-Founder | CEO at MedGeneius Inc
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Insights For Selling To Neelam

During A Call Or A Meeting

DO's

  • Talk about yourself and some of your achievements at the start of the conversation
  • Showcase existing customers and use case-studies to grab their attention
  • Address your competition clearly and confidently

DONT's

  • Do not look like someone who doesn’t know what they are talking about
  • Don't make any commitments that you might not be able to fulfill
  • Don’t force involvement of other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Neelam is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Neelam

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Neelam move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Neelam take some risk or not?

  • If necessary, they will be ready to take risks.

You And Neelam

Personality Compatibility


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