Nicholas A. in

Nicholas A.

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Senior Brand Manager - New Brand Group at Spin Master
📍 Canada

Nicholas is a Senior Brand Manager at Spin Master, where he has spent over a decade working on renowned toy brands like Hatchimals, Kinetic Sand, and Bitzee. His expertise spans brand strategy, product development, and marketing. He holds a Bachelor of Design from OCAD University and a certificate from Humber College.

He is passionate about the creative arts, including design, illustration, writing, and entertainment. His skill set is multifaceted, extending into scriptwriting and film editing, which complements his work in the creatively demanding toy industry and highlights his interest in media and storytelling.

Unique fact: Nicholas served as the Creative Director and Illustrator for a cover of STRATEGY Magazine.

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Experience
9 Years
Current Role
Senior Brand Manager - New Brand Group
Job Level
Middle
Location
Canada
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Nicholas cares about

Toy Brand Innovation
He has been instrumental in managing and growing innovative toy lines such as Hatchimals, Purse Pets, and Bitzee, focusing on interactive and novel product concepts.
Creative Direction
Possesses a strong background in design and illustration, having served as a Creative Director for a magazine cover and listing art direction as a key specialty.
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Career

Work history

8-2023
Senior Brand Manager - New Brand Group
Spin Master
3-2022
Senior Brand Manager
Spin Master
5-2018 - 3-2022
Brand Manager
Spin Master
10-2015 - 5-2018
Associate Brand Manager (Activities)
Spin Master
6-2014 - 10-2015
Marketing Coordinator (Activities)
Spin Master
In the press

Media appearances

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Education
2006 - 2010
Bachelor of Design
OCAD University
2012 - 2013
Post Graduate Certificate
Humber College
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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