Nicola Sirchia

Sharpshooter
DISC Type : DC

Global Digital Marketing Director at Bolton Group

Rotterdam, South Holland, Netherlands

Overview

Nicola is a senior digital marketing director with over 15 years of international experience in FMCG and healthcare. He excels at brand building and accelerating revenue growth using AI and data-driven strategies. Colleagues describe him as an innovative, visionary, and motivating leader who empowers his teams to achieve exceptional results.

With a background in international relations and politics from universities in Rome and Beijing, Nicola has a broad global perspective. He is a deep thinker who often reflects on the future of technology, the core principles of marketing, and the importance of challenging the status quo in his professional life.

He recently delivered a keynote speech at the Salesforce Agentforce World Tour in Amsterdam to an audience of over 800 people.

Personality Overview

Fast But Analytical

Rigorous & Demanding

Thorough Evaluator

They put a lot of effort into ensuring personal success.  They are less concerned about the product and more about its potential impact. They prefer to move quickly, and expect the same from others.

Topics They Care About

AI-Driven Growth
He frequently posts about leveraging AI for business growth, discussing agentic protocols and speaking at major tech events like the Salesforce World Tour on the topic.
Empowering Teams
Described as having "contagious positive energy, " he focuses on motivating and empowering his employees to innovate, execute with precision, and achieve extraordinary performance.
Strategic Brand Building
His career is focused on strengthening brand equity by translating market trends, competitive insights, and consumer behavior into measurable business impact.

Media Appearances

Nicola has no verified media appearances

Work History

11-2021
Global Digital Marketing Director at Bolton Group
3-2015 - 11-2021
Director of Activation and Engagement at Sonova
1-2012 - 3-2015
Marketing Director at LeadLeaders Media
12-2007 - 12-2011
Marketing Manager at Transcend Information, Inc.

Education

2011 - 2013
Master's degree in international relation and business from Università degli studi Roma TRE
2009 - 2011
Master in politics from Peking University

More Information

Social Presence :

Prographics :

Exp : 18 Location : Rotterdam, South Holland, Netherlands Job Level : Mid-senior Designation : Global Digital Marketing Director at Bolton Group
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Insights For Selling To Nicola

During A Call Or A Meeting

DO's

  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Get to the point quickly instead of spending time doing small talk
  • Hold your ground without indulging in one-upmanship

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Don’t take too much time in sending them information if they ask for any
  • Don’t be in a rush to invite them for a social meet and greet

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Nicola is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Nicola

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Nicola move?

  • If convinced, they can reach decisions quite fast.
  • Can Nicola take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Nicola

Personality Compatibility


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