Nicole Capobianco

Visionary
DISC Type : Ds

Vice President of Sales Enablement & Recruiting at Matthews Real Estate Investment Services™

Bellingham, Washington, United States

Overview

Nicole Capobianco is the Vice President of Sales Enablement & Recruiting at Matthews Real Estate Investment Services™, where she leads talent acquisition and sales strategy. With over 15 years of industry experience and an MBA from California State University-Sacramento, she focuses on broker support and enabling large-scale company growth.

Recently named one of GlobeSt. s "Women of Influence" in 2024, she was also recognized as one of CREs "Best Bosses" in 2020.

Personality Overview

Risk Tolerant

Big Vision Person

Objective Evaluator

Reading between the lines and seeing beyond your words comes naturally to them.  They might take some time to make their mind up but once they do, they don't change it easily. They are very professional in their approach and can weigh multiple perspectives together.

Topics They Care About

Talent Acquisition
Her role is centered on recruiting brokers and overseeing a program for senior agent recruitment to support the firm's exponential growth.
Sales Enablement
She develops sales strategies and ensures agents have the tools and support platforms needed to elevate their business and services.
Women in CRE
She is an award-winning female leader in the industry, having been named a 2024 "Woman of Influence" by GlobeSt. and a 2022 "Woman in Real Estate" by Connect CRE.

Media Appearances

Nicole has no verified media appearances

Work History

4-2022
Vice President of Sales Enablement & Recruiting at Matthews Real Estate Investment Services™
8-2017
Practice Manager at Empowered Care Chiropractic
4-2022
Vice President of Transaction Services at Greysteel
3-2017 - 4-2022
Director of Transaction Services at Greysteel
5-2015 - 2-2017
- at POLARIS PACIFIC

Education

MBA from California State University-Sacramento

More Information

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Exp : N/A Location : Bellingham, Washington, United States Job Level : N/A Designation : Vice President of Sales Enablement & Recruiting at Matthews Real Estate Investment Services™
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Insights For Selling To Nicole

During A Call Or A Meeting

DO's

  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • Stick to your standard pitch and qualifying script, don't try to wing it
  • Let them know of potential risks but suggest mitigation methods alongside

DONT's

  • Don't take their patience for granted, avoid long-winding sermons
  • Don't go over them unless you are left with no other option
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Nicole is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Nicole

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Nicole move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Nicole take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Nicole

Personality Compatibility


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